The Blueprint for AI-Powered Marketing (BCG)
We conducted one of the largest studies of its kind, surveying more than 2,000 marketers globally and speaking…
Investment Marketing
Lead Content
How Can CMOs Win the Balancing Act Created by Generative AI? (EY)
New research from EY and Adobe finds that, in marketing, the best Generative AI use cases are ones optimized for…
Latest posts
Why Your Great Content Isn’t Driving Great Results — And How To Fix It (CMI)
When your content fires on all cylinders, the signs are obvious. When your content stalls out, the signs aren’t…
Global | Fundraising and Investor Relations 2024 Compensation and 2025 Hiring Forecast (Willow Hill Advisors)
The report explores: 2024 anticipated compensation (directionally) compared to years past, 2025 anticipated hiring…
HIGHLY RATED
TOP RECENT POSTS
ALL TIME
Top Picks
March's Most Thought-provoking Research
At the end of each month, the Savvy team picks some of the research that stands out...
Top Content from December 2022
Top research from December with perspectives on markets, economies and asset classes.
