The coronavirus pandemic has shown that it's not enough for funds to use basic email distribution tools to send out investor communications and marketing campaigns. Over the last few months, asset managers across the industry have had to get to grips with the different sides to digital marketing. Of particular importance is making sure that your CRM and email marketing efforts work well together for maximum effectiveness. This virtual event, organised by ProFundCom, will delve into the risks involved with sticking to the status quo. The speakers will provide interesting and important insights into how an integrated digital marketing solution can enable asset managers to target more effectively new investment opportunities. Don't delay - sign up today!

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