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For two days in November, Strategy Institute will be coordinating the East Coast version of Digital Marketing for Financial Summit. Using their broad platform inviting CMOs, VPs, Directors, Strategy Managers, Business Development personnel and various other stakeholders; the aim is to show how the financial services sector can maximise return on investment using digital marketing. 2016 speakers included Ann Handley, Chief Content officer, MARKETPROFs, Juan Silvera, CMO, Rabobank and Leslie Gillin, CMO, Global Consumer Bank. Promising to book a similarly broad scope of speakers for the 2017 event there will be plenty of fresh and interesting ideas on the table.